von • Ducati has announced its first-ever NFT launch in partnership with XRP Ledger (XRPL).
• The first release is a video sequence of all the Ducati logos that have appeared on motorbikes produced in Borgo Panigale from 1946 to the present day.
• Ducati plans to develop a series of Web3 activities over the next few months using Ripple, which is tasked with providing technical support on the fast, low-cost, and carbon-neutral XRP Ledger blockchain.
Ducati Announces First NFT Launch
Italian motorcycle manufacturer Ducati has announced its first-ever NFT launch in partnership with XRP Ledger (XRPL). The main goal is to launch its first ever digital collectible, which is a video sequence of all the Ducati logos that have appeared on motorbikes produced in Borgo Panigale from 1946 to the present day. The collectible will be launched on Wednesday, 26 July and users are required to sign up within seven days of the release date.
Web3 Foray
Following this traditional route of NFT drops, those who get access to this first collectible will also gain access to subsequent projects by Ducati. According to their blog post , upcoming projects by the company will be deployed using Ripple, which is tasked with providing technical support on the fast, low-cost, and carbon-neutral XRP Ledger (XRPL) blockchain.
Advantages Of Web3 Space
Ducati’s foray into Web3 space represents an “natural evolution of its digital strategy” according to them as it provides advantages like new digital aggregation spaces, NFT collections and other opportunities over traditional forms of engagement. It has also collaborated with Web3 Pro for brand engagement initiatives during this transition period into Web3 space.
Timeline Of Events
The timeline for these projects includes one month for code development followed by four weeks for testing and review before launch. Following this timeframe, there will be three more releases planned at regular intervals throughout 2021 along with webinars containing marketing strategies related to each individual project as well as general information about XRP ledger technology.
Conclusion
This marks another major milestone achieved by Ripple since its founding back in 2012 as companies continue making use of blockchain technology for various purposes like collecting nonfungible tokens or creating unique digital assets in order create better customer experiences.
